Thursday, April 23, 2009

The New New Print Model: Distribute, then Printme1

A recent interview in the April 2009 issue of Printing Impressions with Susan Kelly, the CEO of printing industry powerhouse K/P Corp and formerly with RR Donnelley, Pitney Bowes, and Gannett mentioned two key trends in printing today:

First, the industry is fragmented and made up of small companies that tend to be cannibalistic.

Second, print-then-distribute used to be the best method to achieve printing efficiency. Not so today. Flip it and you have the new model: "distribute-then-print".

Susan didn't know it at the time, but she just described

A PDF creator can easily distribute their file directly to their users by any number of electronic methods (FTP, email, direct downloading from a website, etc.), and then leave the print format completely up to the end user.

Want to read it online, there you are. Want to print it out a little at a time yourself, go right ahead. Want to use it on a bound book format, just say

Or just call the new, new model: Distribute-then-Printme1


Wednesday, April 8, 2009

CFO's, Meet PM1

Unbeknownst to most office cubicle dwellers, the CFO is the guy who knows how much it costs to run everything in the office from the inkjet to the copier, and from the water cooler to the electric bill.

He's probably the guy who also looks at the overall printing costs in the company. It would be a great exercise to find out how much it costs per page to print a document internally, then compare it to's prices.

We have already shown how much you can save using instead of using Kinko's (aka FedexOfficePrintOnline), but we think we are also surprisingly less costly than some internal "production print" systems.

If you have a CFO, ask him if it you are paying more than $0.04 per print. See what he says and let me know. You may very well save thousands by printing online via's PDF printing service.